For business owners, online reviews are extremely important. Reviews give potential consumers insight on your business. Before buying an item or visiting a shop, more and more people are checking the places out online beforehand. Here are a few reasons that outline the importance of having online reviews.
Consumers Trust Reviews
According to this survey, 84% of people trust online reviews. That is a huge majority of the population that will trust what online reviews have to say about your business. Surveys have found that people take reviews as seriously as they would take a personal recommendation.
Helps With Decision Making
When someone is deciding if a good or service is right for them, they go online to read reviews. Reviews have the power to either turn someone away from your business, or the potential to captivate a new customer! Studies have found that 55% of millennials ignore brands…
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